A few months ago, we highlighted EGG-energy’s innovative pricing and distribution strategy for the Base of the Pyramid. If you like EGG-energy‘s business model or discussing BoP strategies in general, then we recommend attending EGG-energy’s upcoming brainstorm session in Cambridge, MA, hosted by the Development Innoventures Salon. The session will open the conversation around three main topics:
- Pricing Strategy
- Marketing and Sales Strategy
- Growth and Distribution Strategy
“DEVELOPMENT INNOVENTURES SALON is a new forum bringing together Boston’s Innovation-for-Development community. We brainstorm with emerging impact entrepreneurs attempting novel market- or technology-based solutions to intractable problems in the developing world. Salon participants problem-solve around key challenges these innovators face in launching and scaling their enterprises. The SALON aims to convene a multidisciplinary group of entrepreneurs, visionaries, business professionals, development professionals, investors, practitioners, technologists, academics, students, and polymaths.”